Short Run Printing in New York City
Low Volume Offset Printing for New York City
Short Run Printing means that we can produce a small number of books, postcards, brochures, booklets, manuals, posters, & direct mail projects quickly and affordably, without sacrificing our highest standards of quality. Short run printing minimizes your storage requirements and keeps your financial investments much lower than traditional offset printing. Whether you need 10 units or 1,000 units, Sheer Print Solutions can print and deliver them for you in as little as a two days! If you need additional copies, Sheer’s short run printing can print them even quicker.
For more info on Short Run Printing, call: 212.627.1500
Q&A: Short Run Offset Printing in NYC
“Short Run Publishing sounds too good to be true.”
It is true! In this age of new and rapidly advancing technology, short-run publishing tech has never been so easy and affordable.
“So, why don’t all printers offer Short Run Printing?”
In a word: profits. Most companies focus on overselling quantity, so they may not offer short runs because they’re not ‘advantageous’ enough.
“Are Short Run Printing prices competitive in NYC?”
Often times, Short Run Printing will save you money. For example: if you print 2,500 books at a cost of $3.40 each, what would be your cost if only 500 copies are sold? $17.70 per book! Short-run publishing gives you the option to print smaller quantities, so that you can affordably test your market.
When analyzing costs, be sure to factor in shipping, warehousing, and costs incurred printing a conventional offset project.
“I am unsure of what quantity to print — can Short Run Publishing help?”
Short run printing allows you to print runs as small as 10 units. This way, you can determine the market demand for your project before you invest in printing at higher volumes.
“If Short Run Printing has higher unit cost, why would I want to print a small run?”
A significant challenge for companies is determining whether their product will sell in certain economic climates, or how their target audience will respond to new products.
Short run printing provides the ability to test the viability of a product with a much smaller investment. Test markets are a business system utilized by marketing professionals all over, and is trusted by so many companies, ranging from big brands like Coca-Cola® to nascent startups. They test market each product they develop, or reinvent. Once they have determined the success of the product, they can decide the most advantageous and profitable course of action.
“My Short Run delivered fast results! Can I get more quickly?”
The beauty of short run printing is that we’re able to produce more units with super speed. We can even move to a high-volume offset run if it’s needed!”
“What if I want to print a Large Run from my Short Run files?”
No problem! All of our files are in state-of-the-art computer software system that easily translate to nearly every press environments. In most cases, there are no additional setup fees or alterations necessary.