Serving Up Print for the Meal Kit Industry

Hardly a day goes by that you don’t see an advertisement for prepared meal kits touting delicious healthy meals delivered to your table. Often the service is monthly and it extends beyond everyday meals to include some organic foods or accommodations for those on special diets. Blue Apron, one of the biggest players in the […]

Rush Printing: 6 Ways to Avoid Last Minute Print Rush Fees

At Sheer Print Solutions, we like making our customers happy. When faced with a last minute project or an imminent deadline, the stakes are high and stress levels spike potentially saddling our customers with unhappy customers of their own, not to mention their unhappy coworkers and bosses! Not all rush printing jobs can be avoided, […]

5 Print Marketing Products to Promote your Startup Business

Startup marketing differs from marketing for established businesses because a startup has no track record and has to prove itself. It’s not about running specials and advertising sales. A startup marketing plan focuses on developing a brand and enticing consumers to choose your products or services over the already established competition and trying what you […]

Communicating with Print: How Do I Differentiate My Business From The Competition?

As a business owner, have you ever stopped to consider what makes you different? Why should anyone choose you rather than the guy down the block (or the company on the other side of the globe)? You might not realize it now, but the long-term success of your business depends on this one fact—the difference […]

Businesses Old & New Are Growing Sales with Print

Print media advertising is an important part of the sales strategy of many companies, both old and new. While digital channels have taken the advertising world by storm, print remains an ever powerful way to appeal to prospects. In fact, with proper targeting, print media advertising can be much more effective than online channels. Providing […]

Print Solutions for Education: Implementing Print with Marketing & Fundraising

Printed materials are an important part of just about every marketing campaign. While digital marketing strategies have made it easier to reach bigger audiences, print collateral makes it possible to directly reach your prospects in a more tangible way. When it comes to marketing a college or university, having a solid strategy, with print at […]

Starting a New Business? Jumpstart Your Startup with Professional Business Print Services

Every startup marketing strategy needs to get it right to validate a business idea or model. If you’re just starting out, you may want to try every possible marketing channel to see what works. One of these is print, which too many startup owners don’t give as much attention as it deserves. Why Print Marketing? […]

Label Printing – Attract Attention While Building Brand Awareness & Loyalty

Product label printing is a business necessity as both a vehicle of identification and a way to convey information. It is also a critical part of your company’s marketing strategy. Many companies overlook the value of labels in building and nurturing brand awareness. When determining which label products your business requires, it is important to […]

Promotional Products Make for Lasting Impressions

Branded promotional items are a great way to get your brand and name in front of potential customers as well as current ones. Branded promotional items should be integrated into your marketing and advertising strategy, as there are many benefits they can provide over other traditional advertising vehicles. Customers are Drawn to Them No matter […]

Short Run Printing of Booklets, Manuals and Books Is Affordable and Fast

Not too long ago the idea of printing a book involved large print runs and in turn, considerable expense. With advancement in print technologies and the rise of higher quality digital print services, small runs of booklets, manuals and books are now a possibility. No longer do you need to rely on a publisher or […]